Welcome to the media page for The Charlotte Mercury. If you’re here, you’re either:
- A journalist who wants to quote us.
- A local business who wants to partner with us.
- A person with too much time on their hands who clicked every single footer link.
Either way, you’re in the right place. Here’s everything you need to know.
Who We Are
The Charlotte Mercury is a privacy-first, reader-focused newsroom covering Charlotte and Mecklenburg County.
- We don’t chase clicks — we chase context.
- We don’t sell your data — we sell subscriptions and ads that actually help our partners.
- We’re proudly “always last to breaking news,” because thoughtful beats fast.
Our mission: to strengthen democracy and community life by producing journalism that respects your attention and protects your privacy.
Brand Assets
Need to reference us in your story or link to us? Here are the official details:
- Name: The Charlotte Mercury
- Publisher: Mercury Local, LLC
- Logo: Available on request (we’d rather you not grab a pixelated version off Google Images).
- Hashtags: #LastToFirst | #WeAreCharlotte
- Preferred Name Style: Always “The Charlotte Mercury” (not “CLT Mercury,” unless quoting).
How to Work With Us
Press Inquiries
We love other journalists (even when you scoop us).
📧 media@cltmercury.com
Advertising & Partnerships
Our ad model is simple: no surveillance, no click fraud, just real stories and placements that connect with our local audience.
📧 ads@cltmercury.com
News Tips
Got something worth sharing? We accept tips the old-fashioned way: by email.
📧 tips@cltmercury.com
Factsheet
- Founded: 2024 (in Charlotte, NC).
- Coverage Areas: City Council, zoning, schools, housing, and the cultural fabric of Mecklenburg County.
- Business Model: Ad-supported, not ad-driven. Our ads are integrated storytelling with local partners, not intrusive banners that stalk you across the web.
- Content License: All original journalism is released under CC BY-ND 4.0.
Contact
Mercury Local, LLC
520B North Poplar
Charlotte, NC 28202
General Inquiries: 📧 contact@cltmercury.com
Website: cltmercury.com
Bottom line: If you’re writing about local news, democracy, or the future of advertising that isn’t creepy, we’re your people. Call us, quote us, or partner with us — just don’t call us “content creators.” We’re journalists.